Marketing Manager - Ultra High Net Worth Insurance (SG)

Posted 30 May 2024
Salary SGD4500 - SGD5500 per month
LocationHong Kong
Job type Permanent
Discipline Insurance & InsuretechMarketing
ContactClare Leung

Job description

About the Company:

My client is a prestigious insurance solution provider for ultra-high net worth (UHNW) clients and families with a business focus in Hong Kong, Singapore, and Southeast Asia. Over the years, they have been helping clients protect and grow their wealth through customized insurance policies and risk management strategies through the highest level of service and personalized attention, and they are seeking an marketing professional to support their business growth in Singapore.


As the Marketing Manager, you will be responsible for developing and implementing strategic marketing initiatives to attract and retain our ultra-high-net-worth (HNW) client base. Key duties include:
  • Crafting targeted marketing campaigns across digital and traditional channels to reach the affluent target audience
  • Producing high-quality content such as client newsletters, thought leadership articles, and event invitations
  • Design and execute partnership events to develop new clients, engage and maintain excellent relationships with existing clients
  • Managing the company's online presence and reputation. Work with agency to maximise PR exposure
  • Collaborating with sales team or external parties to generate qualified leads and support the client acquisition and upselling process
  • Analyzing marketing performance data and adjusting strategies accordingly
  • Staying up-to-date on industry trends and best practices in marketing to the ultra-high net worth segment
  • 3-5 years of marketing experience, ideally within the banking sector or insurance industry, candidates with private banking or family office background has an added advantage
  • Demonstrated success in developing and executing effective marketing plans for an affluent client base
  • Excellent command of English and Mandarin, with the ability to tailor messaging for high-net-worth individuals.
  • Bachelor's degree in marketing, communications, or a related field
Compensation and Benefits:
  • Annual performance-based bonus
  • Comprehensive health, dental, and vision insurance

If you are an experienced marketing professional with a passion for serving the UHNW market, we encourage you to apply for this exciting opportunity.