CRM Business Analyst (E-commerce project)

Posted 02 July 2024
Salary HKD500000 - HKD800000 per annum
LocationHong Kong
Job type Permanent
Discipline Technology
ContactHelen Fong

Job description

My client is seeking an experienced CRM Business Analyst to join a dynamic team and drive the development of digital applications, including e-commerce platforms and mobile apps. In this role, you will be responsible for analysing business requirements, defining technical specifications, and collaborating with cross-functional teams to deliver innovative digital solutions that enhance the customers' experience and drive business growth.

  • Gather, analyze, and document comprehensive business requirements from stakeholders across various departments (e.g., marketing, sales, operations).
  • Identify pain points, opportunities, and strategic goals to inform the development of e-commerce platforms, mobile apps, and other digital initiatives.
  • Translate business requirements into clear, concise, and actionable technical specifications for the development team.
  • Identify areas for improvement and determine the appropriate technical approach for development initiatives to enhance the customer experience.
  • Implement and configure, themes, and integrations to enhance the customer experience and improve operational efficiency.
  • Perform in-depth analysis of software programs, applications, and web services used in the ecommerce ecosystem.
  • Provide a solid technical foundation for workshops and discussions on e-commerce and other digital initiatives, such as mobile applications, web applications, and integrated systems.
  • Collaborate with cross-functional teams to ensure the seamless integration and optimization of technical components.
  • Create dashboards, reports, and visualizations to communicate key performance indicators and support data-driven decision-making.
  • Recommend data-driven strategies to optimize the e-commerce experience, increase conversions, and drive revenue growth.
  • Bachelor’s degree in business analyst, Information Systems, or a related field
  • 4+ years of experience as an E-commerce Business Analyst or a similar role
  • Proficient in Shopify platform administration, including theme customization, app integration.
  • Expertise in integrating e-commerce platforms with various APIs (payment gateways, shipping, marketing, etc.)
  • Strong understanding of Salesforce CRM and experience in developing custom integrations
  • Proficiency in data analysis, reporting, and visualization using tools like Google Analytics, Tableau, or Power BI
  • Excellent communication and stakeholder management skills