Head of Private Banking Marketing (HK and Asia)

Posted 11 March 2026
Salary HKD1500000 - HKD2200000 per annum, Benefits: Market-competitive salary
LocationHong Kong
Job type Permanent
Discipline Financial ServicesMarketing
ReferenceBH-2737

Job description

Our client, a leading financial institution, seeks a senior marketing leader for their strategic marketing team. This role drives branding and client engagement for Private Banking in Hong Kong and North Asia.

Responsibilities
  • Drive distinct branding, customer value propositions, and positioning for Private Banking offerings, ensuring consistency across all client touchpoints globally.
  • Develop omni-channel marketing strategies to enhance market visibility and preference among HNW/UHNW clients in Hong Kong and North Asia.
  • Design and execute client recognition programs, exclusive experiences, and data-driven communications for deeper relationships.
  • Strategize and manage events end-to-end, including partnerships, content curation, and ROI analysis for client acquisition and satisfaction.
  • Lead awards submissions, sponsorships, customer satisfaction improvements, and complaint resolutions using analytical insights.
Requirements
  • Degree with 15+ years in HNW/UHNW marketing, branding, and client engagement, ideally in private banking.
  • Strong leadership, communication skills, business acumen, innovative thinking, and data proficiency.
Interested parties, please click 'apply now'. Alternatively, for a confidential discussion about this role or to find out more opportunities in the market, don't hesitate to get in touch with Alvin Tang at +852 39018730 to schedule a meeting.