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Head of Performance Marketing (Digital Acquisition)

Posted 13 February 2023
Salary HKD80000 - HKD100000 per month
LocationHong Kong
Job type Permanent
Discipline Financial ServicesInsurance & Insuretech
ReferenceBH-1225

Job description

Our client is one of the leading digital financial institutions with a wide range of financial products in APAC. They are hiring a technical Digital Marketing (Performance marketing) in leading their best practices for their online platform. Interested parties with solid skills and experience in SEO, SEM, acquisition marketing is encouraged to apply. With experience in managing regional marketing team is added advantages.
 
Objective and responsibilities
  • As a leader to lead a marketing team to deploy the best onsite and offsite SEO strategy and marketing practice to increase the website visibility and organic traffic growth.
  • To be responsible for the SEO optimization – to provide guidance to team members and identify the potential areas of improvement.
  • To review and conduct market research, to devise the SEM strategies to drive for financial growth.
Requirements
  • Degree in Marketing or related disciplines
  • At least 8 years of experience in performance marketing, with hands on skills in SEO optimization is necessary.
  • Solid skills and knowledge in website crawlers, web analytics software, and SEO analysis tools.
  • Team management experience in APAC regions.
  • Good interpersonal, communication and leadership skills
Interested parties are welcome to apply directly. For confidentail discussion, please send your resume to atang@captarpartners.com for direct application. 

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