Senior Manager, Marketing & Channel Partnerships (HNW)

Posted 29 August 2025
Salary HKD800000 - HKD900000 per annum
LocationHong Kong
Job type Permanent
Discipline Financial ServicesInsurance & Insuretech
ReferenceBH-2563

Job description

Our client is seeking a dynamic and strategic marketing leader with proven channel marketing experience to spearhead high-impact initiatives targeting the High net worth (HNW) segment. This is a pivotal role for a seasoned professional who can lead a small team, craft compelling growth narratives, and deliver premium engagement strategies across channel partnership. 

Key Responsibilities
  • Strategic Planning: Design and execute a comprehensive marketing strategy focused on HNW individuals and businesses across the Greater Bay Area, aligned with business goals and market dynamics.
  • Channel & Event Leadership: Drive channel partnership development and lead exclusive event marketing initiatives, ensuring high-quality execution and measurable business outcomes.
  • Performance Optimization: Monitor campaign performance, lead generation, and channel ROI to continuously refine marketing effectiveness.
  • Market Intelligence: Conduct competitive analysis and customer research to identify emerging trends, preferences, and new business opportunities.
  • Stakeholder Collaboration: Partner with internal teams and external stakeholders—including brokers and financial advisors—to ensure strategic alignment and seamless execution.
  • Relationship Management: Act as the primary contact for HNW marketing partnerships, elevating service standards and deepening engagement.