Job description
My client is a well-known conglomerate. To cope with their business strategy, they are looking for a Social Media Marketing expert to manage their various platforms.
This candidate will be responsible for developing and implementing effective social media strategies, creating engaging content, analyzing performance metrics, managing a team, and ensuring the brand's reputation and success on social media.
Responsibilities
This candidate will be responsible for developing and implementing effective social media strategies, creating engaging content, analyzing performance metrics, managing a team, and ensuring the brand's reputation and success on social media.
Responsibilities
- Comprehensive social media marketing plans aligned with the company's overall marketing goals.
- Overseeing the day-to-day operations of various social media channels such as Facebook, Instagram, Twitter, LinkedIn, etc.
- Collaborating with the content team to develop engaging and relevant content for social media platforms.
- Tracking and analyzing social media metrics to evaluate the success of campaigns and strategies.
- Monitoring social media channels for mentions of the brand or relevant topics and responding promptly to customer feedback and inquiries.
- Keeping abreast of social media industry trends, new platforms, and best practices.
- Developing and managing the social media marketing budget, ensuring optimal allocation of resources to achieve desired results.
- Bachelor’s degree holder in Marketing, Communications, Public Relations or other related disciplines
- A minimum 10 years of experience in Marketing, Communications, or any other relevant functions
- Candidates with agency background will also be considered
- Strong knowledge and proven track record in Social Media Marketing, with good sense of digital marketing tools
- Good command of English and Mandarin
