Head of Product Design, Web3 — APAC

Posted 08 October 2025
Salary HKD1500000 - HKD2500000 per annum
LocationHong Kong
Job type Permanent
Discipline Crypto & Blockchain
ReferenceBH-2604

Job description

About the Opportunity
Our client, a global leader in the digital assets and Web3 ecosystem, is on a mission to redefine how millions engage with decentralized finance and onchain experiences.

We are seeking a visionary Head of Product Design, Web3 (APAC) to lead the next evolution of their design strategy — bridging CeFi, Wallet, and DeFi into one cohesive, clarity-first ecosystem.

In this senior leadership role, you will:
  • Define and scale design experiences across Web3, harmonizing usability and trust within an advanced trading and onchain ecosystem.
  • Shape design for products spanning Wallet, DEX, Growth, and DeFi, lowering barriers for first-time users while supporting sophisticated traders and institutions.
  • Champion a design vision that merges regulatory compliance, creative agility, and intuitive UX.
  • Unify design systems and brand identity across regions, driving expansion and adoption across APAC and global markets.
💡 This is a rare opportunity to steer the design direction for a platform empowering people worldwide to interact seamlessly within the evolving onchain economy.

What You’ll Be Doing Leadership & People Management
  • Build, scale, and inspire a multi-regional product design organization across APAC and beyond.
  • Mentor senior design leaders, cultivate a high-performance and high-integrity design culture.
  • Establish strong performance frameworks with measurable outcomes tied to business impact.
Design & Strategy
  • Craft a unified Web3 design strategy that aligns with the company’s long-term “everything onchain” vision.
  • Translate complex blockchain and DeFi systems into intuitive, human-centered user journeys.
  • Drive excellence across mobile, desktop, wallet extensions, APIs, and emerging platforms.
  • Develop and scale a global design system ensuring alignment, scalability, and design quality.
  • Embed design success metrics directly into key business KPIs — from user growth to AUM and transaction volume.
Cross-Functional Collaboration
  • Partner closely with Product, Engineering, Marketing, and R&D to deliver customer-centric, market-leading experiences.
  • Act as a strategic design advisor to senior executives, influencing direction through product insights and creative strategy.
  • Serve as a bridge between global product and regional design teams.
Domain-Specific Responsibilities
  • Lead design for DeFi, Wallet, and Growth products to drive frictionless user adoption.
  • Define frameworks for growth and ecosystem engagement, including token utility and community design.
  • Champion trust, transparency, and compliance while embracing creative flexibility.
  • Stay ahead of Web3, crypto, and DeFi trends, ensuring design leadership within the space.
What We’re Looking For
  • 10+ years of design experience, including 5+ years in senior or organizational leadership roles.
  • Proven experience in scaling and managing global design teams with multiple leadership layers.
  • Deep expertise in product design systems, UX strategy, and brand identity.
  • Strong cultural adaptability — capable of leading cross-regional and multicultural teams.
  • Excellent strategic leadership, communication, and organizational skills.
  • Demonstrated resilience in fast-paced, multi-stakeholder environments.
  • Web3 native — deep understanding of crypto-native user behavior, DeFi, and wallet ecosystems.
  • Bilingual proficiency (English & Chinese) required for cross-market collaboration and stakeholder engagement.
Perks & Benefits
  • Competitive total compensation package.
  • Structured learning & development programs with education subsidies.
  • Global and regional team-building initiatives and company events.
  • Wellness and meal allowances to support employee wellbeing.
  • Comprehensive healthcare coverage for employees and dependents.
  • Additional benefits will be discussed during the interview process.
Additional Information We regret that only shortlisted candidates will be contacted.

For a confidential discussion about this position or to explore other executive opportunities in the Web3 and digital assets space, please contact:
Jeffrey Chan
📞 +852 3653 5150
📧 jchan@captarpartners.com