Head of brand marketing

Posted 29 May 2023
Salary HKD80000 - HKD100000 per month
LocationHong Kong
Job type Permanent
DisciplineCrypto & Blockchain
ContactJeffrey Chan

Job description

  • Leading crypto exchange company
  • Great Working Culture
  • Great Remuneration Package
company overview.
This leading crypto exchange company is looking for a Head of brand marketing to join their company for the brand strategy and marketing strategies. 
job scope.

As the Head of brand marketing, your key responsibility will be:

Job Responsibilities:

  • According to the brand strategy needs, sort out and formulate marketing strategies, and provide strong resource support for integrated marketing.
  • Responsible for the communication, planning and signing of the brand spokesperson and in-depth cooperation.
  • Obtain and update trends and schedules in real time, prepare plans, and efficiently handle brand needs. 
  • Integrate the needs of the brand center for resources, and be responsible for the brand shooting of the spokesperson and the production and communication of dissemination materials.
  • Responsible for the coordinating of spokespersons for brand activities/major events and the planning of interactions, connecting the spokesperson team and the brand team to ensure the smooth progress of brand activities. 
  • Responsible for cross-border cooperation and communication between brands and resources (spokespersons, independent designers, other brands, etc.), formulating strategies and promoting cooperation implementation.


  • Bachelor degree or above, major in marketing, communication, journalism and other related majors.
  • More than 5 years working experience in communication, marketing, entertainment marketing.
  • Possess strong relevant resources; marketing experience/resources are preferred.
  • Possess excellent leadership and teamwork skills, cross-departmental communication and integration skills.
  • Good at communication, strong execution, and a strong planner. 6. Have a certain sensitivity to the fields of sports/fashion/art and blockchain.
  • Possess excellent English communication skills, proficient in English listening, speaking, reading and writing;

If you're interested in this role, please click 'apply now'. Alternatively, for a confidential discussion on this role or to find out more opportunities in Fintech, Crypto and Blockchain, please contact Jeffrey Chan at +852 3653 5150 or via jchan@captarpartners.com