Product Marketing Manager – Insurance

Posted 26 June 2024
Salary HKD45000 - HKD55000 per month
LocationHong Kong
Job type Permanent
Discipline Insurance & InsuretechMarketing
ContactClare Leung

Job description

My client is a globally leading provider of innovative insurance products for individuals and businesses. They are looking for a Product Marketing Manager to cope with their business strategy.

As a Product Marketing Manager, you will play a key role in developing and driving the marketing strategy for our core insurance products.

  • Craft compelling product brochures, data sheets, and other collateral to effectively communicate product features, benefits, and differentiators
  • Manage company's award submissions and partnership programs to increase brand visibility and industry recognition
  • Conduct market research to identify new product opportunities and evolving customer needs
  • Collaborate cross-functionally with the sales, underwriting, and product development teams to ensure consistent messaging and positioning
  • Measure and reporting on the performance of marketing campaigns and initiatives
  • Stay up-to-date on industry trends, regulatory changes, and competitor activities
  • 8+ years of experience in product marketing, preferably within the insurance or financial services industry
  • Excellent written and verbal communication skills, with the ability to translate complex information into clear, compelling content
  • Strong project management and organizational skills, with the ability to juggle multiple priorities and deadlines
  • Proficient in data analysis and metrics reporting to measure the impact of marketing efforts
  • Bachelor’s degree in marketing, Business, or a related field
If you are a strategic thinker with a passion for insurance products and a talent for effective marketing, we encourage you to apply for this exciting opportunity.